iContact email marketing software

Creation of Emails

iContact can provide you with over 500 templates which seem to be pretty flexible and adaptable to the customer’s needs. By this, you can make your email template up to 3 columns and change and edit the images you are going to use in the email. It is also possible to see exactly what your email recipients will be seeing when they receive your email by using the WYSIWYG editor. It has image hosting space up to 5MB which seems pretty reasonable for each email and you can also drop and edited custom images and content into the email.

In addition to these features, the email marketing software also provides you with the option of linking the email to social media sites such as Digg, Stumbleupon, Reddit, Facebook as well as an iPhone app so you can schedule messages, chat the stats for your emails and access other areas of your account.

Deliverability of Emails

In all reviews, iContact score very well for email deliverability. It is near enough to 100% in most reviews and the most important aspect to this is the fact that they don’t allow you to change an email after you hit the send button, unless you cancel the send order first. It only takes one minute to send your email campaign after pressing the send button. It is therefore reliable, fast and effective.

Analyzing Reports

The reports for email analysis supplied by iContact generally reflect the real actions of users, according to most reviews. You will receive reports in emails but you can also export the information to an Excel spreadsheet. The information reported in graph and number form displays the forwards, the clicks, the opens, as well as the spam reports and the un-subscribes the email you sent has inspired. Although iContact does not provide an A/B testing feature which is automatic, the software does allow you to delete the emails which bounce or unsubscribe and export a list manually which you can send emails to next time. It therefore provides a pretty consummate tool to analyze your e-mail’s effectiveness.

Managing Contacts

iContact gives its customers an easy way to import contacts into the email marketing software. CSV files which can be imported from Excel, Salesforce and Outlook means the transference from email list to iContact is pretty straightforward, although you can’t directly transfer contacts from other email accounts not on Outlook. The autoresponder and the automatic removal of unsubsribers from these lists also make iContact very useful indeed.

2 Great Features

You can get a free 30 day trial of their paid service feature service and using the paid service can be very good for you if you plan on sending more than one email a month to your contact list as the pricing is based on the number of contacts with 2500 contacts costing you $29 a month while 500 or less will cost you only $10.

In addition there is a free paid service if you don’t have more than 500 contacts. This excellent offer allows you to send 2000 emails a month, effectively 4 campaigns to 500 contacts, absolutely free and it is for an indefinite period too.

Famed Customer Service

I would recommend the live chat for any customers needing software support. They are extremely efficient and offer helpful advice. If you prefer to phone them, they are available from 8 am to 8pm. ET and they have 24 hours a day, 7 days a week email support. If you are looking for tutorials, iContact offer both video and text versions so you can get to grips with the email marketing software.

Customer Service They offer phone and live chat support from 8 a.m. to 8 p.m. ET as well as 24/7 email support. We found their live chat to be very helpful and informative with no wait time. iContact offers both text and video tutorials but no FAQ section.

Conclusion:-

5 Positives about iContact

-Excellent Customer support which is quick and efficient
-High email deliverability with near 100% success rates
-Content management which allows imports from Outlook email list
-Spam checking tool which is very proficient
-Email creation templates are easy to change and adaptable

What is email marketing?

Email marketing, like iContact, is effectively a form of direct marketing which uses email rather than the mail. Email is far more proficient than the post at delivering marketing information to people through promotions, newsletters and advertisements. It is therefore a better way of getting people to subscribe and converting prospects into customers.

What is email marketing software?

Email marketing software, programs, tools and solution such as iContact are effectively a convenient way to distribute emails through an online system. They can make the process of email marketing very simple by helping the user create and then send emails to a contact list of their choosing. The interfaces which the email marketing software use provide various options and tools for the user such as templates for emails and even step by step email creation wizards. They can also help you assess how effective an email marketing campaign actually was by providing you with reports that indicate how many clicked and opened the email, and others that unsubscribed or checked the email as spam. The software also normally allows you to transfer your contact lists from other files so you can start sending emails straight away. By the way you you should check out these other great products that can complement icontact. There is the  bluehost discount  which is an excellent hosting service. You can protect your PC with security with an eset promo code and get excellent fax service with a free efax trial.

Why do people use software like iContact?

Ease of use – Email marketing software such as iContact can spend the marketing budget of small companies in a very efficient way by using a simple tool. Tools, such as iContact are a lot more effective than manual email marketing campaigns as you can create a contact list, create an email and then send it to a list very quickly indeed. In this way you can increase the awareness of your company and ensure the relation to your customer’s stays strong when you start to create website. You can then use iContact to assess how effective the email campaign was and then adjust your strategy accordingly. In addition check out the overnight prints coupon and if you have a car don’t forget the 4 wheel parts coupon

Cheap- Email marketing is far cheaper than printed advertisements in newspapers, magazines or through direct mail.
Functionality – Autoresponders can be used as standard replies to specific requests.

Quick – You can create and sent an email marketing campaign within minutes so there is no need to worry that your content will soon be out of date.

Targets more likely customers – Email marketing software such as iContact can be organized in such a way as only specifically targeting certain customers who you know will be interested in a specific product or service. You can have different contact lists for different messages helping to target a customer more likely to buy and cutting costs on marketing in the process. I fyou want social media in your strategy look at tweet adder.

Reports important information – Email marketing products have the capability of monitoring a customers reaction to an email. In addition to knowing whether a customer opens the email, you can then also check on conversion rates to sales, showing how many of these customers actually go on to pay for a product.

Ability to get the message to customers – The most important use of the email marketing tool is to ensure that customers know your site actually is there. People may subscribe to your site and sign up but they are no used to you if they forget about the site and no longer visit. Software such as iContact can help you get these customers back to the site to buy things. They can make your prospects aware of your existence again through such emails, and therefore the email marketing campaign can provide you with a number of ways of getting more revenue, at a relatively cheap price too.

Check out iContact email marketing software and get yourself a piece of equipment which will certainly save your business time and money in the future. Email marketing is an effective way to get your brand awareness boosted and to eventually sell more products. Give it a try.

iContact Profile

iContact is one of the leaders in the email marketing software and has a proven track recode of helping businesses, attract, retain and educate customers about the services and products they can provide through targeted email marketing strategies. The technology the iContact can provide customers is designed specifically to help businesses convert prospects into customers and get site visitors to become buyers.

The ultimate goal of course for any business is to improve revenue and iContact’s software can really help a company achieve its financial goals.

Based since 2003 in Raleigh-Durham, North Carolina, the company now has over 700,000 users worldwide, proving the email marketing software’s capabilities, and as they are totally focused in helping customers with their problems, iContact have a great reputation with users.

In addition, the company has other values which they share with their community and employees and they have a vision which is based on the idea of having great global company formed by the triumvirate of the North Carolina community, the customers of the company and iContact’s employees. Listed below are some of the features which the company tries to focus on:

iContact’s Software – The company is always focused on improving the email marketing software it has developed for its customers. The product is primarily aimed at small to mid range companies to help them their email marketing strategy. It can help form and then send campaign, newsletters and email on an email list, sending the company’s customers quality and professional looking messages.

The interface and dashboard used to send such messages is claimed to be easy to deal with but detailed enough so companies can see how effective their email marketing strategy by using iContact. It can monitor how many people open and click on your email, as well as a variety of different options which can be used.

iContact is trusted to succeed – The email marketing software company is highly focused its deliverability for customers. It boasts high ratings of deliverability, some of the highest in the industry and this success rate means that iContact is highly trusted by its customers to help them succeed in their email marketing campaigns

iContact is committed to value - The company states that it is fully focused on three aspects of their core business and that what underpins them all is value. It provides the value to its customers, community and employees. It does with employees by finding the best talent on the market to ensure their software is top notch and that they are working in a comfortable environment.

Additionally, iContact is fully committed, it says, to making the best possible email marketing solutions available to its customers, making sure they have a product which helps them grow their small or medium sized businesses. As well as this, they believe that iContact plays an important part of the community by believing that providing a quality service is a responsibility to its customers and to others in society at large.

For what it sees as a service, iContact ensure they keep to a number of different values close to heart so they can continue to improve the email marketing software and the customer service it provides:

1) Mediocrity is not an option – Poor performance working at iContact is not something which is acceptable and every employee has to live up to the high standards set by the company. The company says that they are always focusing on improving and learning more so they continue to have internal dialog within the organization in honest and passionate conversations about where the iContact’s future is going. To its customers, they will endeavor to always ensure that their customer service is always honest and that they will commit to improving wherever they can.

2) Following on from the first point, iContact makes sure that their employees are fully committed to the company’s cause by getting them invested as an owner, and this helps them work for the company’s success treating the time and money they possess with great care and using the means at their disposal as efficiently as humanly possible.

3) As customer reviews suggest, iContact are certainly a company focused on the needs of their customers and they try to make perfectly clear just how valuable they are in driving the company to future successes. It is therefore imperative for the company to consider customers in their decision making, and this then effects the service and product that iContact provide to their customers.

4) Action is the operative word for iContact. Being very proactive in both decision making and development of products is critical to the company’s success, and they feel it is crucial that, as well as holding high standards, it is important that they proactively capitalize on any chances to come the company’s way.

5) They have a very creative atmosphere at the company to encourage innovative thinking which could lead to breakthroughs in the development of their products. They pride themselves on being slightly wacky and work in a fun environment while also being aware of their social responsibilities.

One of these social responsibilities that iContact subscribe to is the impact that both social and environmental issues can have on their business as a whole. They believe themselves to be more than just an email and social marketing company and try to create products which can help companies who want to make some impact on environmental or social changes

They also try to make sure that they keep up their own end of the bargain with their own program for corporate responsibility. They are a company which they want customers to “feel good about,” helping both the community and the environment which they are living in. To this end, they have committed to 4 1% rules which they abide by:

-1% of the iContact’s equity is entrusted to the iContact Foundation which is there to invest in the local community.
-1% of their product sales are free and are given to non-profit or charitable foundations. The email marketing product is provided to these organizations in the state of North Carolina and is give free of charge with helpful advice on how to use it.

-1% of an employee’s paid work time is given over to them to volunteer for a non-profit foundation of their choosing.

-1% of the company’s payroll is given to 501(c) (3) organizations and any contribution of an employee is matched up to $300 per year.

With all these priorities, it is no surprise that iContact has been certified a B corporation by B Lab.